Welcome
Amanda Smith, Chief Executive Officer, Fairchild Media Group
Introduction
Burak Cakmak, Chief Executive Officer, Saudi Fashion Commission
Moving Markets: An Inside Look at the Key Global Beauty and Wellness Trends
Larissa Jensen, Senior Vice President & Global Beauty Industry Advisor, Circana
A New Era in Menswear
Alessandro Sartori, Artistic Director, Zegna
with James Fallon, Chief Content Officer, WWD and Fairchild Media Group
The A-Beauty Pioneers: Saudi’s New Wave of Global Beauty Entrepreneurs
Yara Alnamlah, Founder & Chief Executive Officer, When Minds Meet
Sara Alrashed, Founder, Asteri Beauty
with Ritu Upadhyay, Middle East Bureau Chief, WWD
Star Turn: When Makeup Mastery Becomes a Booming Business
Kimberly Villatoro, Chief Executive Officer, Patrick Ta Beauty
with Jenny B. Fine, Editor in Chief, Beauty Inc and Executive Editor, Beauty, WWD