As Google's Managing Director of Retail overseeing branded apparel and durables clients, Kevin Fried is an industry insider and AI innovator, partnering with top brands to transform their marketing and growth strategies. With deep expertise in the retail landscape and a passion for translating complex tech into actionable insights, he is a sought-after speaker and published author who demystifies AI for everyone.
 
Prior to joining Google in 2013, Mr. Fried spent seven years at Monster Worldwide, where he led the lead generation and consumer advertising business as Vice President of Advertising Sales.
 
He earned his master of business administration from the Johnson School at Cornell University and bachelor of science in advertising from New York Institute of Technology.
 
Mr. Fried lives in New York and spends the majority of his time with his wife Samara and three children, Alexandra, Emily, and Andrew.