Veronica Swanson Beard is an entrepreneur, fashion designer, and chief executive officer. She grew up between Florida, London, and California before heading to New York to study at Parsons School of Design. Ms. Swanson Beard began her career in sales at Narciso Rodriguez and Alberta Ferretti before becoming a buyer at specialty retailer, Marissa Collections. These experiences honed her ability to identify trends, understand branding and marketing, and sharpened her understanding of how women want to dress. In 2010, she co-founded Veronica Beard with her sister-in-law Veronica Miele Beard. Today, she is Co-Chief Executive Officer and thrives designing the dream wardrobe for real life. She lives in New York with her husband and three sons.