Bao Yifeng is Co-founder of ART021 GROUP, the premier contemporary art fair in China founded in 2013. Every year, the fair gathers together over 100 international galleries to celebrate the vibrant contemporary art world in China. In addition to its commercial activities, Mr. Bao also organizes numerous symposiums, lectures, and educational activities with the support of global art media, and also curates hospitality programs for visiting art international and national art luminaries. To cater to the expanding market, Mr. Bao launched a second fair, JINGART, in Beijing in 2018, including the best of design, decorative objects, and contemporary artworks.
In addition to his role at ART021 GROUP, Mr. Bao is General Manager of ACTIVATION PR, one of the leading public relations experts in China, focusing on luxury brands, entertainment, art & design promotions, and providing strategic advice and services for Chinese and international companies seeking to raise brand awareness and recognition in the Mainland Chinese market. Clients include Hermès, Louis Vuitton, Christian Dior, Piaget, Tiffany, Fendi, Gucci and many others.
Mr. Bao is also guest editor for 2025 Louis Vuitton City guide of SHANGHAI.
