Name
Radical Transparency: How Everlane’s Pricing Strategy is Built to Last
Date & Time
Thursday, December 14, 2023, 12:00 PM - 1:00 PM
Speakers



Description
What’s your pricing and go-to-market strategy for 2024? How will you land on the right price for the right product at the right time for all your SKUs—consistently? When you’re a brand that stands by transparency and sharing the true cost of every product with customers, a strategy is mission critical. Join a timely discussion with Kelly Wang, Director of Merchandising at Everlane and Jade Huang VP of Centric Market Intelligence at Centric Software. This engaging pair will discuss the methods used to transform the way Everlane works to be efficient and profitable while remaining true to their mission: a brand that’s transparent, ethical and designed to last.
Virtual Session Link